There is an inseparable bond between the Bathukamma festival and Telangana Jagruthi. During the time of the Telangana Statehood agitation, Telangana Jagruthi identified the Bathukamma festival as a symbol of Telangana’s glorious culture and traditions. Smt. Kalvakuntla Kavitha paved the way for a cultural renaissance with the celebration of the Bathukamma festival on a vast scale in 10 districts in the Telangana region before its state formation. Telangana Jagruthi also approached the High Court and got permission to celebrate the Bathukamma festival for the first time on the Tank Bund of Hyderabad. Jagruthi also demanded and pressurized the government to get the official allocation of budget for the celebration of Bathukamma in various district headquarters.